Traceability is a cornerstone for ensuring quality, transparency, and sustainability in European Cotton production and distribution. The EUCOTTON initiative provides a comprehensive and strict framework that guarantees supply chain integrity at every stage, from farm to end product. The Inter-Branch Organisation of Greek Cotton (DOV), which is also the implementing body of the EU COTTON 2024-2027 promotional program, contributes in a determining manner to the reliability of the traceability chain.
The procedures comply with EU trademark legislation, promoting production techniques that:
Respect the environment.
Ensure the health and well-being of farmers, workers, and consumers.
Enhance energy efficiency and reduce the carbon footprint.
Traceability in the supply chain offers:
01. Transparency
Consumers and partners know the exact origin and production conditions.
02. Quality Assurance
Products bearing the EUCOTTON trademark are made from high-quality fibers, collected and processed within the EU.
03. Carbon Footprint Reduction
Production and processing are carried out exclusively within the EU internal market, thereby reducing transport and energy costs.
The trademark acts as a safeguard to ensure compliance with strict environmental and social criteria.
Consumers can trust products bearing the EUCOTTON trademark for their authenticity and ethical origin.
Fibers are recyclable, biodegradable, and environmentally friendly.
EUCOTTON is not just a trademark; it is a comprehensive proposal that enhances the identity of European Cotton:
The fibers are ideal for producing high-quality fabrics.
Ensures fibers are free from impurities.
Collaboration with farmers, research institutions, and inter-branch associations ensures continuous improvement.